The Academy of Customer Centricity
Get The Latest In Customer-Centricity With One Of Our Live Masterclasses
Free-live Masterclass
Intro to Behaviour Design
From Consumer Psychologist and Behavioural Designer Gary van Broekhoven
Learn how behavioural design is the missing piece in product and marketing.
The missing link in Innovation
The 3 ingredients to all "User" behaviour
Every Wednesday - 60 mins + Q&A
12 PM EST | 4 PM London | 17h Barcelona | 8PM Dubai
Master Customer Interviewing Techniques
GRAMS Method + Advance Interviewing Techniques Online Workshop
Tired of guessing what to ask your users to get juicy actionable insights?
Want to have an easy and reliable structure to build your interviews on?
Learn how to actively listen
Structure your interviews for insights
Establish rapport quickly
Improve your body language reading skills
Gain insights from even the most challenging of interviewees.
Behavioural Persona Maps
Workshop + Template
why the industry are making big errors in the Persona Maps and some key fixes.
How I leverage consumer behaviour to make Personas more relevant, actionable and memorable.
Access our plug-n-play template for you to copy and use on your own projects making sure you use just the right info in your profiles.
Essential rules to improve the quality of your personas and the WRONG templates that are being used in our industry.
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Please notify me as soon as the Masterclass dates are released! And share with me the occasional tips in Consumer Psychology so I can make better experiences for my users. - *You can easily unsubscribe :)
“ It’s not what they drive that counts but what drives them.”
Gary van Broekhoven
What Drives Them
C/Valencia 127
Barcelona, 08011
garyvb @ what drives them . com
Hours
Monday - Friday
10am - 6 pm
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